Posts By:

Chris Booker

AI, Cloud - 10 April 2025

Google Cloud Next ’25: A Deep Dive into AI and Intelligent AI Agent Innovations

Google Cloud Next ’25 has just kicked off, and from the get-go, it is clear that event will serve as a powerful testament to Google’s unwavering commitment to artificial intelligence and the transformative potential of intelligent agents. The keynote address,

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AI, Analytics, eCommerce - 05 January 2025

How AI Is Reshaping Retail: Key Trends, Use Cases & What It Means for Your Business

AI is reshaping retail by using data to predict demand, optimise inventory, personalise customer experiences, and improve efficiency. By analysing customer behaviour and historic sales, AI helps retailers reduce costs, increase conversions, and make faster, smarter decisions at scale. Read

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Application Modernisation, Blog, Cloud, Integration - 26 September 2024

What are the benefits of moving IBM WebSphere workloads to Google Cloud?

As the digital landscape transforms at an unprecedented pace, companies are actively exploring innovative strategies to boost operational efficiency, minimise expenses, and increase their capacity for growth. One significant move that many organisations are considering is migrating their IBM WebSphere

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Blog, Cloud - 26 June 2024

Choosing the right platform for your IBM WebSphere cloud migration.

There is a wealth of benefits of moving your IBM installations from on-premises environments to cloud-based environments, including cost saving, security, scalability and performance efficiencies. But how do you choose which cloud platform is best for you? Here we look

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Analytics - 20 March 2024

The Big Bets for Power BI for 2024

  Power BI is a market leader in data visualisation. It can help your business transform its data into clear, intuitive, engaging graphics, reports, and dashboards to reveal and communicate actionable insights. As a versatile application with depth, the better

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Analytics - 18 February 2024

Finding the right data storage solution

Data is king, and organisations that can effectively manage and analyse their data will unlock significant competitive advantages. Effective data analysis allows businesses to better understand their performance drivers, reduce running costs, more effectively target consumers, and optimise marketing efforts.

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Cloud - 31 October 2023

IBM Software expands offering on Amazon Web Services (AWS)

Amazon Web Services (AWS) and IBM Software Group roll-out their strategic collaboration agreement.   This builds on IBM customers being able to bring their own licenses (BYOL) to the AWS cloud and deploy these manually for some time.   Last year IBM signed

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Blog, eCommerce, Press Releases - 20 September 2023

Certified BigCommerce B2B Specialised Agency Partner

BigCommerce B2B Agency  DeeperThanBlue has been recognised and certified by BigCommerce as one of its UK BigCommerce B2B Specialist Agency Partners and System Integrators in the UK and EMEA region. We were one of the first European partners to achieve

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eCommerce - 29 January 2021

9 things we learned about eCommerce in 2020

There’s no doubt about it. 2020 was a pivotal year for retailers. With such an unpredictable global landscape, new online shoppers and increasing demands from seasoned online consumers, some retailers thrived, and others floundered. But what will 2021 bring? To

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