What has happened with descriptive analytics & diagnostic analytics

See – Business Intelligence

Providing visibility of organisation performance

Business Intelligence gives you the ability to see what has happened, the term, covers the process of turning your raw data into meaningful, relevant reports and insights that can guide you to make the right choices to improve performance.


This is the starting point for most organisations looking to understand their data, focussed and presenting historical data in charts, tables, diagrams, dashboards or to use the latest buzzword:


At DeeperThanBlue we don’t believe in simply creating beautiful looking charts and dashboards, our focus is to provide relevant information and insights that you can use to make a real difference. We have real business experience with experts having worked in senior roles in industry. They understand what drives performance and make sure that the solutions we provide go beyond being user friendly and responsive – but help you keep you business running as it should be!

Whether you need easy to use self service report, trusted governed one version of the truth, powerful responsive software or all of these things, we can advise, implement and support your needs.

You can find out more about our approach and how we work in our analytics design and development page.

If you would like to discuss how we could help you see what is happening in your business, please get in touch using the contact us form below.


Our Systems Capabilities & Industry Solutions

We have a broad range of knowledge with most business intelligence software, databases, ETL processes, dashboards. This makes us well placed to advise you on the best fit for your organisation:


Our Core Business Intelligence Systems Capabilities

  • IBM Cognos Analytics
  • Microsoft PowerBI
  • Qlikview
  • Tableau
  • Microsoft Excel advanced features including Power Query, PowerPivot

Business Solutions

  • Sales – Dashboards, trend analysis, customer profitability
  • Marketing – Campaign analysis, Social Media analysis
  • Operations – Capacity Analysis, KPI Monitoring, Dashboards
  • HR – Workforce KPIs, Training and Development
  • Finance – Scorecards, Profit& Loss, Balance Sheet, Cashflow


Industry Focus

  • Retail – Stores and E Commerce
  • Manufacturing – FMCG
  • Logistics
  • Banking
  • Legal



Some of our latest work:

Case Study

NYK Europe Group – Upgrades to the latest version of Cognos Analytics

NYK Europe RORO is the global leader in automotive transportation and operates over 100 car carriers across the worlds oceans.

As a large enterprise it’s dependent on its business systems providing transactional data for business users to make key decisions and understand the performance of the business. NYK worked with DeeperThanBlue to upgrade an old version of Cognos which was going out of support. The Cognos application also needed some new reports creating as well as modifications to the Data Warehouse to integrate new data sources that were added through ETL processes. DeeperThanBlue also provided a custom training course to help the NYK team learn the new user interface and capabilities.

View all our work
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Related Blogs

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If you are interested in excelling in your market, becoming a digital disruptor or simply finding out more please get in touch.

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