Platform & Technology Selection

Transforming Client Experiences

Platform & Technology Selection

You’re in good company, we are here to help and bring our vast experience and knowledge of technology to help you select the right one for your business.

Currently there are around 2 billion digital shoppers globally

Digital eCommerce is huge business meaning the opportunities for brands to succeed online are massive.

Consumers can be demanding, but also loyal; the online experience they receive from brands is therefore crucial. Those businesses that are agile and able to adapt to ever-changing trends and evolving customer expectations and demands will succeed.

Choosing the best eCommerce platform is essential as the basis of business success.

 

The changing eCommerce landscape

Brands need to step up to engage with users in the way that they expect. That means the use of smart personalisation engines to react to customer intent, ensuring products are available from multiple marketplaces, and increasing capabilities to get in front of users online.

 

Retailers require a solution that scales in line with business growth, that promises access to market-leading tech, anticipates the needs of consumers, simplifies the purchase process and provides a personalised customer experience.

“It’s a huge decision.”

 

Selecting the right eCommerce platform for the needs of your business

It can be a minefield. With so many available options, it can be overwhelming. Make the right choice and you can build for future success, take the wrong option and it can be costly in terms of both time and money.

At DeeperThanBlue, we work closely with our eCommerce clients to understand the individual needs of their company and to select a platform and the right technology to ensure they transform their business for the better.

We help you to map out your business priorities and look for essential innovation across the potential choice of platforms, looking specifically at:

  • AI and Cognitive Capabilities
  • Predictive analysis
  • Personalisation
  • Mobile Compatibility
  • OMNI-channel functionality

 

We partner with you from the outset to help you prioritise your criteria for platform and technology selection, considering:

  • Ability to meet your business goals
  • Opportunities to scale in line with business objectives
  • Essential functionality and innovation
  • Cost of ownership
  • Ease of implementation
  • Cross-channel integration
  • Analytics and consumer insights
  • Technical support
  • Education & training
  • Commercial viability
Our Technology Partners

helping our eCommerce customers grow their businesses in line with their specific needs

IBM WebSphere Commerce Solution Provider

Headless eCommerce solutions for digital transformation
Find out more

BigCommerce Solution Provider

Build your online store with the UK's best ecommerce platform
Find out more

Understanding both eCommerce Business Models:

Customer expectations have risen massively in recent years and we’ve seen a convergence of customer experience thinking.  The expectation now is that a B2B experience needs to be just as good as a B2C experience or sales will suffer.

 

B2B diggers image

 

B2B

The customer experience for B2B eCommerce needs to be as good as the experience for B2C, companies now demand the same quality throughout the purchasing journey.

However, there are many additional complexities to consider… Get in touch with us today to speak to our expert team on these.

 

 

Mannequins in shop window

 

B2C

B2C is now all about convenience and making it easy to find product and transact.

Driven by desire and motivation as the products are to fulfils the customers emotional needs.

DeeperThanBlue speak on Digital Transformation

Our work:

Find out how our unique process has delivered success for our eCommerce clients.

Andertons Music – Upping the beat

Beauty Pie – Building the Pie and a Market Disrupter

Studio Retail

At DeeperThanBlue we have years of high profile success delivering both bespoke and large-scale eCommerce solutions to brands with complex and demanding infrastructures. To learn more about our approach and client successes get in touch with us today.

+44 (0)114 399 2820

[email protected]

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