Chris Booker
Is your IBM software licence compliant?
If you use software and certain online services, you need to make sure that you have the correct and up-to-date licenses for them. Also, regular checks should be made to ensure that you are not paying license fees for software
Read MoreThe Reinvention of Digital – IBM Think 2019 Summary
As IBM Think draws to a close for another year, we at DeeperThanBlue, have been reflecting on what we’ve heard there. We all know that digital technology evolves all the time, continuously branching, growing and changing direction. Even changing the
Read MoreBlack Friday: Retail eCommerce in the Festive Season
Digital Transformation We recently joined our longtime partner Arrow ECS to discuss e-commerce and digital transformation in retail and what that means with Black Friday and Christmas promotions ahead of us. We look at the latest trends online and how
Read MoreThe Need for Perfect Product Information Management
Product Information Management The power of data extends to products not just customers. An important point to realise is that these two types of data shouldn’t be viewed in isolation – use and analysis of one should complement and integrate with use
Read MoreSEO @ Scale for IBM WebSphere Commerce Customers
The solution is cloud based for rapid customer on-boarding and utilises a plugin developed by IBM Premier Partner, DeeperThanBlue using the latest WebSphere Commerce versions and certified by IBM as Ready for Smarter Commerce. Using the plugin, OneHydra integrates real-time with the merchant’s
Read MoreIs your business ready for Cognitive Computing?
In todays fast paced world to stay ahead of the game you must differentiate yourself as a business by finding any opportunity for competitive advantage. The question is how??? Introducing Cognitive Computing By understanding your customer, whats important to them
Read MoreIBM Cloud – Bluemix Lab, Manchester
Bluemix Introduction “Two guys in a Starbucks can have access to the same computing power as a Fortune 500 company.” Jim Deters Founder, Galvanize Bluemix Lab – The Hive Mancheste Our Bluemix Lab Event was hosted in Manchester at The
Read MorePayments Guaranteed for Vaillant
DeeperThanBlue has developed an application that integrates with the Vaillant Call Centre System and customer database. How does the application work The application allows call centre staff to allocate a standard call out fee to an authorised payment card. Once complete,
Read MoreOptimising Customer Experience with IBM WebSphere Commerce
Chris Booker of DeeperThanBlue shares his insights into optimising the customer experience, the growth of B2B & B2B2C Commerce, in addition to why IBM WebSphere Commerce is the platform of choice for many businesses. Whilst retail has been a primary
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