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DeeperThanBlue Blog

eCommerce - 15 July 2019

Personalisation and experimentation on a global scale

eCommerce companies are implementing various technologies to provide perfect personalisation, in the hopes of exceeding customers’ UX expectations. This could be through product recommendations, increased basket size or completely personalising the homepage to the user. We covered this topic at

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eCommerce - 05 July 2019

DeeperThanBlue joins BigCommerce’s Elite Partner program

DeeperThanBlue helps fast-growing businesses scale and sell more online with BigCommerce   DeeperThanBlue have partnered with BigCommerce to help retailers grow faster and lower their total cost of platform ownership using a SaaS cloud delivery model, an innovative headless commerce

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eCommerce - 01 July 2019

Journey to faster promotional agility with headless commerce

Adopting a headless approach to your eCommerce platform will offer plenty of opportunities. The term ‘headless’ means different things to different people but in essence, it allows you to be in complete control of the customer-facing element of your eCommerce

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Blog - 19 June 2019

ISTQB Test Techniques – Boundary Value Analysis

ISTQB Test Techniques: Boundary Value Analysis   ISTQB Definition The ISTQB define Boundary Value Analysis (http://glossary.istqb.org/) acts as “A black-box test technique in which test cases are designed based on boundary values.” Typically, this technique can be applied to forms

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Food for thought, Industry News - 24 May 2019

Why SaaS is taking over the software world

SaaS (Software as a Service) is now favoured over other approaches, from both a financial and customer perspective. Read on to find out the 3 key points as to why: 1. Total Cost of Ownership (TCO) – It’s essential in

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Cloud, Integration - 30 April 2019

Is your IBM software licence compliant?

If you use software and certain online services, you need to make sure that you have the correct and up-to-date licenses for them. Also, regular checks should be made to ensure that you are not paying license fees for software

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Blog - 15 February 2019

The Reinvention of Digital – IBM Think 2019 Summary

As IBM Think draws to a close for another year, we at DeeperThanBlue, have been reflecting on what we’ve heard there. We all know that digital technology evolves all the time, continuously branching, growing and changing direction. Even changing the

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Analytics, Events - 06 November 2018

Why finance professionals need data skills to stay relevant

There’s a saying doing the rounds at the moment that, Data is the new oil and Analytics the new engine. That being said you’d think that, if this is where the opportunity is at and given how much we are

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Blog - 30 October 2018

Benefits of Business Analytics to Organisations

Why use Business Analytics within your Organisation? Using Analytics gives you the ability to turn masses of raw data into meaningful, actionable insights which allows your business to make better decisions and in turn, increases your business value. Technology has

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