IBM Smarter Commerce

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E-commerce platform for seamless, Omni-channel and Smarter shopping experiences

IBM® WebSphere® Commerce provides an e-commerce platform that can deliver seamless and consistent omni-channel shopping experiences, including mobile, social and in-store. WebSphere Commerce helps engage your customers with immersive brand experiences through contextually relevant content, marketing and promotions, while extending your brand across customer touch points.

Commerce solutions from IBM provide a unified approach to managing evolving digital and physical channels. They can:

  • Enhance the customer shopping experience

    in the age of the empowered customer for seamless, positive sales experiences

  • Reduce complexity

    by synchronizing procurement, marketing, selling and service processes based on customer needs

  • Manage evolving channels and interaction points

    across web and e-commerce, mobile and m-commerce, social or physical channels

  • Support Smart devices

    running Apple iOS, Android, and Microsoft Windows Phone platforms

  • Build smarter commerce and supply chains

    that are more efficient, demand-driven and transparent

  • Rapidly respond

    to market changes and new business models

What We Do? with IBM Commerce DeeperThanBlue has a worked with Commerce technologies for over fifteen years. We have helped our clients with license management, user experience design, application development and integration, implementation and after-care/ support. Our Professional Services include:

  • Architecture Design

    Implementing a best-practice approach coupled with an organisations specific commerce requirements

  • Upgrades & Migrations

    Ensuring your commerce investment is maintained and future proofed

  • Development and Testing

    UX Consultancy, development and implementation services to ensure and assist organisations with class leading commerce implementations

  • Installation & Configuration

    Best practice approach for the installation and configuration of commerce environments

  • Healthchecks & Performance (APM)

    Ensuring that an organisations commerce environments are performing to services levels, and that they are up to date with appropriate fixes and software releases

  • Support & Managed Services (AMS)

    Providing a range of support and managed services offerings to meet your organisations business requirements and service levels

Where is IBM Commerce Used?

The opportunity for commerce enablement exists across all industries.

Below are a few examples of where Enterprises are realising business value from Commerce application and solution deployment.

Consumer Goods Distribution - Healthcare - Pharmacy Manufacturing - PJH Retail Technology - Sony

Banking
Providing Consumer access to banking facilities such as current and credit account systems whilst blending in new offerings to engage consumers with new products and services. Empowerment of Branch staff with access to Mortgage and Loan application, Investment and Wealth profile to optimise customer engagement and improve customer service. Deliver Mobile reporting and dashboards to Executives

Insurance
Mobilisation of Field Sales and Field Services for claims assessment and management

Logistics/ Distribution
The tracking of goods that are being delivered from a manufacturer, from the minute they are packed and leave the warehouse and shipped to a distributor; retailer or even to the end customer; think DHL or UPS; where the goods are signed for on receipt and their movement is electronically recorded at all stages of the journey with full visibility across the supply chain inclusing estimated time of arrival

Manufacturing
The capture and tracking of product through the shop floor and manufacturing process. Ensuring Quality Control, Timely Manufacture and helping to minimise Product Rejection/ Wasteage. Optimising Warehouse Management processes and labour workforce utilisation. The undertaking of Quality Audits on supplier sites to ensure compliance to product specificiations.

Retail
Enriched mobile experience for Consumers incorporating Loyalty and Reward programmes. Engage Consumers (in the hight street or mall) with near store and in-store to promote new products, promotions and in-store events and services. Concierge services for Sales Associates/ Colleagues to identify valued customers and improve the experience in-store, based on past purchases, items added wish-lists and event driven activities such as birthdays or holidays. Improved Customer Service through self service for balance request and bill payment as well as more effective Campaign and Inventory management

... and these are just a few examples, the possibilities are endless.

More about IBM Commerce


Product Offerings:
Commerce Platform:
WebSphere Commerce on Cloud
WebSphere Commerce Enterprise
WebSphere Commerce Professional
WebSphere Commerce - Express

Digital Optimisation:
IBM Digital Analytics (previously Coremetrics)
IBM Product Recommendations (previously Coremetrics Intelligent Offer)

Customer Engagement:
IBM Xtify - Mobile Push Platform
Silverpop Engage
References - Implementation & AMS/ Support Analysts View Resources
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About DeeperThanBlue

DeeperThanBlue is an Omni Channel solutions provider delivering strategy, technology and services. We have market leading solutions for Small/ Medium Business through to Large Enterprise. We are proud to count IBM as a partner along with other major technology vendors.


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